Holiday & Back to School Checkout Readiness Checklist

Seasonal traffic hits fast. This checklist helps merchants tune payment flows now so lines move, approvals rise, and settlements match the bank on the first pass.

Forecast peak weeks & set targets

Back to school peaks in late July and August. Holiday build starts in November and crests in mid December.

Set three targets for both windows: average queue time, approval rate, and same day settlement accuracy.

Define “done” in numbers. Example: average wait under 3 minutes, 98 percent approvals, zero unresolved batch variances at close.

Terms to know
Settlement is the movement of authorized funds to the merchant account. Batch is the group of transactions settled together.

Faster lanes, fewer clicks

Speed starts with the right acceptance methods and settings.

Online & BOPIS essentials

BOPIS means Buy Online Pick Up In Store. Customers want it simple and fast.

  • Offer guest checkout. Cut fields to the minimum.

  • Make pickup options clear at cart and checkout with realistic windows.

  • Verify promo code and gift card logic end to end. Try add, remove, stack, and expire tests.

  • Test the full flow on a phone. Errors show up first on small screens.

  • Require CVV (card verification value) and use AVS which is address verification service. Consider 3 D Secure for risky orders. These settings reduce fraud and protect margins.

Promos & gift cards that convert

Promotions drive volume when they are easy to run at the register and online.

  • Launch e gift and reloadable cards and surface them in the header and on receipts.

  • Preload common discount buttons on the POS to avoid manual entry and cashier errors.

  • Keep rules simple. One start date. One end date. One stack rule.

  • Add one line scripts for staff: “Save 10 today with our gift card special. It never expires.”

  • If pricing includes card fees, make sure it follows your chosen model. For background on cash discount and dual pricing, see Passing Credit Card Fees to Customers: What Small Businesses Need to Know.

Staff playbook for peak days

People make or break the rush. Give them clarity and short scripts.

  • Define lane roles and minimum open lanes by hour.

  • Run 10 minute huddles at open. Cover today’s promos, ID checks, refund rules, and pickup flow.

  • Script the tough moments.

    • “It did not go through” → check connection, try tap, then insert, then another lane.

    • Declines → offer another form of payment and a printed receipt of the decline code.

    • Partial approvals → explain the amount approved and complete with a second tender.

  • Have an outage plan. Know how to use offline mode, manual imprint, and phone authorization.

  • Keep a one page contact tree for support and replacements.

Fraud, returns & reconciliation

A clean policy and a daily close catch most problems before they become costly.

 


Need a one day tune up before the rush? AdaptMS can audit device settings, enable contactless, add mobile units, and align your online gateway with AVS, CVV, and 3 D Secure. Referral partners can confirm interest, gather 2 or 3 recent statements, and send them through the AdaptMS portal so the inside team can handle pricing and paperwork.